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Enrico's Bio
Enrico was born in Italy and has since lived in 6 different countries, in addition to traveling extensively throughout the world.Starting his career with General Electric, he has covered many executive positions linking his three main passions: working cross-functionally with teams, bringing solid financial acumen for business results and process improvement (he is a Six Sigma Master Black Belt).
Naturally, strategic pricing is the perfect arena to blend those passions! In his career, he created from scratch and lead to maturity three different global pricing teams, in all cases driving towards extraordinary business results.
How can Enrico help you take your business to new levels?
Testimonials
Pricing Power - Warren Buffett
The single-most important decision in evaluating a business is pricing power. If you’ve got the power to raise prices without losing business to a competitor, you’ve got a very good business. And if you have to have a prayer session before raising the price by a tenth of a cent, then you’ve got a terrible business. I’ve been in both, and I know the difference.
Enrico took an antiquated pricing system and revamped it through a data driven process that he personally conceived and led the development of. This involved a significant culture change that he facilitated within a very mature business where his leadership skills were important in assembling the team to perform the analysis and bringing the recommendations to fruition. This effort resulted in a majority of the OI improvement during a significant profitability turnaround for a $1.5 Billion public company. Enrico is a sophisticated multicultural manager who was pleasure to work with because he delivered results on time and ahead of schedule.
Mike Peplinski Owner and Principal Assemblex Technologies Inc. 
Enrico is incredibly adept at driving transformational change across global matrix structures. He is one of the few execs I have worked with that truly get how to successfully navigate and thrive in matrix environments. I witnessed Enrico successfully implement a pricing excellence program that created tens of millions of dollars in value for the company. Also, Enrico's people leadership and influencing skills are phenomenal, which is a key driver of his success.
Travis RatnamFounder and CEO Adonis Partners 
I had the pleasure of working with Enrico while consulting at Performance Fibers. Enrico handled planning and forecasting in a complex multi-national business environment and was relied on across the organization for critical business information and insights. He is organized, analytical and highly reliable. He established great working relationships throughout the company and was a key member of the senior management team.
Bill LutzEx-President and CEO at ATS 
I have been quite impressed with Enrico's honed critical thinking skills, coupled with his consistent ability to deliver impactful results. His ability to breakdown complex issues and synthensize into a digestable format ensures alignment and actionable work streams.
Pete Skarnulis VPDigital Management Solutions 
Enrico is a very Strategic thinker who has the ability to combine vision and data to help arrive at critical decisions. He helped me a lot in understanding various options available to me in running my business. Highly recommended.
Jeff WroblewskiAdvisory Board Member 
Enrico is an experienced business and marketing consultant. He is very skilled at process improvement, project management, and marketing strategy. I have enjoyed working with him and he helped our team excel and implement innovative new ideas.
Rob GreenbaumCMO 
I had the great opportunity of reporting to Enrico earlier in my career. He’s been one of the best line managers I’ve ever had - great combination of Customer Orientation, Team Work, Problem solving based on root causes and relentless execution.
A great Coach, in a few words.
Joao de Araujo JuniorDigital Senior Program Manager 
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Enrico took an antiquated pricing system and revamped it through a data driven process that he personally conceived and led the development of. This involved a significant culture change that he facilitated within a very mature business where his leadership skills were important in assembling the team to perform the analysis and bringing the recommendations to fruition. This effort resulted in a majority of the OI improvement during a significant profitability turnaround for a $1.5 Billion public company. Enrico is a sophisticated multicultural manager who was pleasure to work with because he delivered results on time and ahead of schedule.
Read More
Enrico is incredibly adept at driving transformational change across global matrix structures. He is one of the few execs I have worked with that truly get how to successfully navigate and thrive in matrix environments. I witnessed Enrico successfully implement a pricing excellence program that created tens of millions of dollars in value for the company. Also, Enrico's people leadership and influencing skills are phenomenal, which is a key driver of his success.
Read More
I had the pleasure of working with Enrico while consulting at Performance Fibers. Enrico handled planning and forecasting in a complex multi-national business environment and was relied on across the organization for critical business information and insights. He is organized, analytical and highly reliable. He established great working relationships throughout the company and was a key member of the senior management team.
Read More
I have been quite impressed with Enrico's honed critical thinking skills, coupled with his consistent ability to deliver impactful results. His ability to breakdown complex issues and synthensize into a digestable format ensures alignment and actionable work streams.
Read More
Enrico is a very Strategic thinker who has the ability to combine vision and data to help arrive at critical decisions. He helped me a lot in understanding various options available to me in running my business. Highly recommended.
Read More
Enrico is an experienced business and marketing consultant. He is very skilled at process improvement, project management, and marketing strategy. I have enjoyed working with him and he helped our team excel and implement innovative new ideas.
Read More
I had the great opportunity of reporting to Enrico earlier in my career. He’s been one of the best line managers I’ve ever had - great combination of Customer Orientation, Team Work, Problem solving based on root causes and relentless execution.
A great Coach, in a few words.
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