Interested in Pricing and AI?
I had the pleasure to join the Simplify Tech.AI team for a podcast episode on Pricing and AI. It was a fun conversation on a rapidly evolving topic! For anyone interested…
Planning for Your Next Pricing or AI Initiative: Budgeting and Key Considerations
As many companies approach their budgeting season, the question often arises: how much should you allocate for new initiatives like pricing optimization or Artificial Intelligence (AI) projects? It’s tempting to…
HELP: I Need to Launch This Pricing Initiative, but I Don’t Have Any Budget Left!
It’s a situation we’ve all faced—the relentless expectation to do “more with less” leads to ambitious internal goals, stretched personnel, and no budget left to spend. And often, this is a…
Are Your Pricing Initiatives Stalling?
Most companies recognize that pricing is a crucial lever for their business, with many dedicating entire teams to the function. However, my experience tells me that these teams often struggle…
Subscription Revenue: Microsoft’s Bold Bet
Across various industries, companies are increasingly adopting subscription-based pricing models. Although subscriptions are not a new concept—dating back to the 12th century with membership in craft guilds—the pace of this…
Beyond Price Cuts: How Retailers Pivot With Strategic Growth Initiatives
With a slowing economy and many consumers getting squeezed by slower income growth coupled with higher inflation, retailers are feeling the pressure. As many consumers become increasingly careful with their…
To Fee or Not to Fee…Should You Be Charging Extra?
Many companies face the pricing strategy dilemma of whether to charge customer fees. Similarly to the concept of dynamic pricing, fee-charging can quickly stir customer animosity. On one side, there…
Is your Pricing Power Eroding?
Earlier this week, a J.P. Morgan analyst memo referenced a declining number of companies citing “pricing power” as a tailwind in Europe. From a quantitative perspective, they measured the number…
Is your pricing handled by AI now?
Amid the AI frenzy, one might assume that many forward-thinking businesses have already automated their pricing strategies entirely. However, the reality, at least for now, paints a different picture. Let…
Are your price increases sticking?
Simon Kucher, a leading consultant in sales growth and commercial effectiveness, just published their latest global pricing survey. In this study, named the “State of Pricing 2024”, (link here) they surveyed…
