Mastering the Price Increase: A Capability Every Company Must Have
By Enrico Sieni·Revify Analytics·July 2026·~13 min read Part 1: Before the letter Why do most price increases fail before the letter is sent? How do you set the expectation that…
SKU Rationalization for Manufacturers & Distributors: Cut Complexity, Recover Margin
By Enrico Sieni·Revify Analytics·June 2026·~14 min read SKU rationalization is the disciplined review of every product you sell, judged on margin after cost-to-serve and on the role each item plays,…
A Practical Guide to Marginal Price
By Enrico Sieni·Revify Analytics·2026-06-24·~13 min read Marginal price is the price you set on the next unit or the next deal. Think of the spot order for extra volume, or…
A Practical Guide to Price Elastic and Inelastic Demand
How mid-market manufacturers and distributors move from textbook elasticity to discount discipline, measurement rigor, and durable margin lift. By Enrico Sieni · Revify Analytics · Published May 27, 2026 ·…
How to Improve Revenue Management Without a Pricing Team.
A practical guide for mid-market manufacturers and distributors seeking sustainable margin improvement without hiring a dedicated pricing team. Most mid-market manufacturers and distributors lack a head of pricing, a deal…
Master Advanced RGM With a Virtual Pricing Team
This guide is for mid-market manufacturers and distributors seeking pricing discipline this quarter. It explains advanced RGM, potential pitfalls, when a virtual pricing team is appropriate, and its connection to broader commercial strategy. Advanced RGM shifts pricing from reactive, spreadsheet-bas
Build Pricing Evolution Capability
This guide is designed for mid-market manufacturers and distributors without a dedicated pricing team. It explains the evolution of pricing, outlines the five essential steps, and details a 30–60-day approach to initial margin recovery. Pricing evolution transitions organizations from reactive, spre
Build Pricing Evolution Capability
For mid-market manufacturers and distributors, pricing transformation is often misunderstood. It is not a software deployment, a consulting engagement, or an annual pricing exercise. Instead, it is a capability developed over time, built in stages, supported by early successes, and maintained throug
Beyond Historical Reporting: Deploying Predictive & Prescriptive Analytics for Mid-Market Pricing Decisions
Overview: Predictive Analytics for Mid-Market Pricing This case study shows how enterprise-grade predictive analytics and prescriptive models are delivered to mid-market manufacturers and distributors through the Revify service model — Double Machine Learning for elasticity, association rules for cr
From ‘Good’ to ‘Excellent’: Engineering a Trustworthy Data Foundation Across 1.3M Transactions
Overview: Data Foundation for Pricing Analytics This case study shows how a manufacturer data foundation was lifted from Good to Excellent across 1.3M transactions — correcting 27K+ negative-cost rows and orphaned costs that would otherwise have poisoned every downstream pricing and RGM conclusion.
